About me

I'm Shir, a UX designer who’s always curious about people and how they interact with the world. One phrase I keep close is: “Be curious, not judgmental.” (Thanks, Ted Lasso!) It captures how I approach both design and life—with an open mind, a willingness to learn, and a whole lot of heart.

I have a strong work ethic and a passion for making things simpler and more intuitive. I love breaking down complex problems and designing experiences that just make sense.

My path into UX wasn’t exactly linear. I started in law school, where I sharpened my critical thinking and strategy muscles-but I craved something more creative and people-focused. That pull led me to a Master’s in Human-Computer Interaction, where I found the perfect mix of design, empathy, and problem-solving.

Outside of work, I’m probably reading (mostly non-fiction), listening to a UX podcast, baking something cozy, or out for a run with a good playlist.